nba lane bts w/ scooter magruder

Client: NBA (via Game 7 Marketing/Ole Creative)

Contribution: Client Pitch, Campaign Ideation, Copywriting

Notes: NBA Lane is the NBA’s campaign for their 75th anniversary. In order to keep energy on social media high, the League wanted to invite an influencer to the set to create content behind the scenes. Scooter Magruder attended one of the shoot days to create this posts.